Customer Service Quality can Make or Break Your Business: Google Ads is NOT a Silver Bullet

Customer Service Quality can Make or Break Your Business: Google Ads is NOT a Silver Bullet

You might offer a great product or a great service. But if your customer service is bad, the news will spread like wildfire. With Facebook, Twitter, TrustPilot and social media in general everyone’s experiences are made public, so your customer service must be...
Using Excel to understand your business: why data management and analytics features are essential

Using Excel to understand your business: why data management and analytics features are essential

We’ve all heard of Microsoft Excel – king of the spreadsheet world, used by millions of people for day-to-day business operations. A lot of people don’t know just how much power Excel puts in the hands of its users. No matter what industry...
Do Customers Really Care About You?

Do Customers Really Care About You?

Age doesn’t have a lot to do with how much customers love you I was speaking the other day with a young guy who left school and would love to start his own business, but he said that clients wouldn’t give him a go because of his age. It made me think about the...