Spend $100, get a $120 Expense from the ATO: Big Tax Rebates for Small Business and New Technology

Spend $100, get a $120 Expense from the ATO: Big Tax Rebates for Small Business and New Technology

Eligible small businesses are now able to make a tax deduction of $120 for every $100 they spend on tech upgrades and digital skills training as the Government starts a new push for firms to embrace digital technology. Some smart options include Digital Marketing to...
Is a Caravan Now a Better Investment Than Overheated Property. Camplify & Airtasker Help You Make Money Online Too

Is a Caravan Now a Better Investment Than Overheated Property. Camplify & Airtasker Help You Make Money Online Too

Stock results from two peer-to-peer marketplaces show the indisputable growth of these platforms, though questions of profit and inherent business model flaws remain. Camplify offers caravan owners an opportunity to rent them out for an attractive return and Airtasker...
Who is your customer?

Who is your customer?

This is one of the first questions a good marketing person will ask you. The question is really, “who is your ideal customer?” and it affects everything you do in your business plan and digital marketing. When you are an employee, looking for work, you can...
Psst.. Xero uses NPS to Succeed. Lessons for all Online Businesses including Startups. How Customer Service Makes a Difference.

Psst.. Xero uses NPS to Succeed. Lessons for all Online Businesses including Startups. How Customer Service Makes a Difference.

As a business owner, you need to deliver great service to your customers. And, you want them to see the effort you put into creating an excellent experience for them. There are MANY different facets and technologies used by a typical small business and Typical...
Customer Service Quality can Make or Break Your Business: Google Ads is NOT a Silver Bullet

Customer Service Quality can Make or Break Your Business: Google Ads is NOT a Silver Bullet

You might offer a great product or a great service. But if your customer service is bad, the news will spread like wildfire. With Facebook, Twitter, TrustPilot and social media in general everyone’s experiences are made public, so your customer service must be...
MYOB Essentials Accounting Update Upsetting Students and Users and Virtual Assistants with Complaints

MYOB Essentials Accounting Update Upsetting Students and Users and Virtual Assistants with Complaints

MYOB seems to have a way of upsetting their users and partner regularly and this time it is because of a recent upgrade they made to their MYOB Essentials Software. We heard from a student and a Virtual Assistant and read many bad user reviews online. Virtual...
5 Ways You Can Offer Better Customer Service than the Competition

5 Ways You Can Offer Better Customer Service than the Competition

Simply communicating with your customers to manage expectations can help you beat the competition. It’s maybe the last thing you think about when you’re starting a business, but as a newbie, it’s good customer service that will give you an edge over the...
Why Good Customer Service is Good for Business

Why Good Customer Service is Good for Business

Good customer service = sales We all know good customer service when we see it, and we all know bad customer service when we see it; but what exactly makes good customer service? We’re going to compare two local coffee shops in Manly, Sydney to highlight the...
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