Who is your customer?

Who is your customer?

This is one of the first questions a good marketing person will ask you. The question is really, “who is your ideal customer?” and it affects everything you do in your business plan and digital marketing. When you are an employee, looking for work, you can...

20 Questions You Need to Ask Before Starting a Business – Part I

Business structure and needs analysis when starting a business There are about twenty questions everyone should ask before starting a business. Most of those questions we cover in our Small Business Management Courses, while others we assume you’ve already thought...
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